Email
Marketing
Agency
for Shopify Stores

FAQ

• What does an email marketing agency do?

  An email marketing agency plans, builds and runs the emails your store sends: technical setup, automated flows, weekly campaigns, segmentation, design, copy and reporting. Unlike a single email marketing consultant, an agency team covers strategy and execution, so the program keeps running week after week.

• What do your email marketing services include?

  Technical setup and deliverability, automated flows, weekly campaign management, segmentation, popups and list growth, email design, copy and build, and reporting with monthly planning. Everything is done in-house, in Klaviyo, as one managed email marketing service.

• What is different about email marketing for Shopify stores?

  Shopify gives email real purchase data: what each customer bought, when, and how often. As a Shopify email marketing agency, we build flows and segments around that behavior through the Klaviyo integration, so every message is tied to what a customer actually did on your store.

• Which email marketing platform do you use?

  We work in Klaviyo, the retention platform built for Shopify. Setup, integration and tracking are part of the work, so flows and campaigns run on clean data from the start.

• Which automated email flows do you set up first?

  The ones closest to revenue: welcome, abandoned checkout, browse abandonment, post-purchase and winback. Each is built or rebuilt around real purchase behavior and then tested message by message, so the automations keep selling without touching your ad budget.

• Do you design and write the emails yourselves?

  Yes. Email design, copywriting and build all happen in-house. Nothing is outsourced, so campaigns and new flow versions come out at the pace testing needs.

• How often should an ecommerce brand send email campaigns?

  We plan a weekly calendar, but not a discount ladder. Campaigns go to segments rather than the whole list: launches, restocks, education and social proof, each tied to what that segment browses and buys, so the list hears from you regularly without burning out.

• How do you make sure our emails land in the inbox?

  Before the first send we check DMARC, SPF and DKIM records, sending domains, the Klaviyo integration, list health and where your emails currently land. Deliverability and inbox placement stay part of the weekly reporting after that.

• Can you help grow our email list?

  Yes. Popups, signup offers and lead capture on the store feed new subscribers straight into the welcome flow. If your list is small, list growth starts on day one alongside the flows.

• How do you choose an email marketing agency?

  Look at real flows and campaigns they have built, not just templates. Ask how they segment, how they test, who designs and writes the emails, and whether results are reported as revenue per send and flow contribution rather than open rates alone. Outsourced email marketing should come with clear targets.

• When will email marketing start bringing revenue?

  The technical review happens in the first week of work, and core flows go live and usually start generating revenue within the first 2-3 weeks. The full effect compounds over 2-3 months as campaigns, segmentation and list growth build on top.

• What other services do you offer?

  Retention marketing as a full program, paid social, paid search, SEO and web development. Which of them a project needs gets decided by the numbers, not by what we'd like to sell.