July, 2024 — by today
Accessories
Online store of socks
Budget:
$3,525.92
Profit:
$44,529.57
ROAS:
1350%
Building
data-driven
e-commerce on Shopify
We help businesses grow and scale
with our expertise in performance marketing, user experience and creative strategy
with our expertise in performance marketing, user experience and creative strategy
Meta Ads
Google Ads
Clothing
Europe
Meta Ads
Google Ads
Clothing
Europe
July, 2024 — by today
Skin care
Online store of socks
Budget:
$4,565.92
Profit:
$44,929.57
ROAS:
1450%
Meta Ads
Google Ads
Clothing
Europe
June, 2024 — by today
Vintage Clothing
Business details A family-run business…
Budget:
$3,525.92
Profit:
$44,529.57
ROAS:
1350%
our mission
Victor Terekhovskyi
Сo-founder & COO
We believe that by creating value for people we make the world a happier place.
Based on our experience and growth hacking approach in marketing our clients implement their values and ideas, integrating sustainable development into the foundation of their digital business.
Top Rated
Plus Experts
Plus Experts
175+ reviewed
company
company
Shopify partners
Agency
Agency
100% Job Success
on Upwork
on Upwork
User Acquisition
User Acquisition
Our e-commerce strategy is your action plan. It's not a guarantee of instant success, but it provides you with a clear roadmap to achieving your goals because it's been tested on over 160 projects. We analyze your brand, goals, customer base, challenges you face, and all other aspects of your business. The more we know, the more effective the company development plan will be.
Performance Strategy
Performance Strategy
We transform potential clients into loyal ones and intentions into actions. Our specialists optimize acquisition funnels and long-term client retention. Continuously enhancing marketing strategies, leveraging accumulated experience with multimillion-dollar budgets across various projects. We monitor and adjust paid and organic digital marketing channels to ensure steady growth of the client base.
UX / UI
Design
UX / UI Design
Our agency specializes in creating creative marketing strategies that capture and retain audience attention. We capture and enhance brand value through storytelling and emotional connections, helping our clients increase conversion rates and stand out from competitors.
Web
Analytics
Web
Analytics
Our web analytics provide comprehensive analysis of your website data to understand user behavior and the effectiveness of advertising campaigns. We use advanced tools to provide valuable insights and recommendations for content optimization, increased conversion, and web presence effectiveness. Our team of experts will provide you with the necessary information and display it on a dashboard to make informed decisions and achieve your business goals.
Scaling
Scaling
A solid plan is the quickest route to effective execution. We provide tailored strategies and solutions to help expand your company efficiently and sustainably. We'll assist you in identifying growth opportunities and implementing strategies to expedite your success. With our expertise and approach, you'll be able to scale your business effectively, attract new clients, and venture into new markets.
Solutions
Customized digital solutions tailored for your business growth
Tap to read more
We grow Shopify stores from 4 to 6 figures
in revenue using creative strategies in performance marketing.
we work
[ 1 ]
Week
Onboarding
1
Briefing
2
Debriefing
3
Account access
4
Project system setup
[ 2 ]
Week
Explore
5
Unit economics
6
Website audit
7
Advertising audit
8
Competitor analysis
9
Strategy development
[ 3 ]
Week
Setup
10
Tracking setup
11
Merchant setup
12
Ad content creation
13
Campaigns setup
[ 4 ]
Week
Grow
14
Reporting setup
15
Actionable insights
16
Results optimization
Ready to discuss your project with us?
Thank you!
Your customer success manager will contact
you in the next 24 hours.
Our clients say
TECHNOLOGY
Our approach
-
[ 01 ] WEEK
-
Selecting specialists
Strategist, Project Manager, Media Buyer, Designer.
-
Communication standards
Creating a space for convenient communication in Slack.
-
Project management
Checklists, tasks, project progress, and all necessary information.
Onboarding
We conduct a briefing with you and assess the project's scope. If both parties are ready to proceed after the briefing all necessary accesses are provided to us. The team begins setting up the project system.
Result:The project's goals, expectations, target audience and key performance indicators (KPIs) are clear. Necessary tools and systems are configured, accesses are provided and the team is ready to start working. After a week of adaptation we know the next steps to achieve the project's goals ensuring your confidence in further progress.
Book a free Strategy Call -
-
[ 02 ] WEEK
-
Deep
AnalysisThoroughly examining your website, traffic, product, we'll pinpoint any issues.
-
Improvement Roadmap
We'll prioritize problems and tasks for resolution.
-
Advertising Creatives
We develop our own advertising banners in both video and static formats.
Explore
We delve deeper into analyzing the project processes. We set up all communications and hold a meeting with you to clarify all details and ask questions. After receiving the information we begin developing the strategy, analyzing competitors and conducting audits of advertising and the website.
Result:Presentation of a strategy specially adapted to your needs. The most effective traffic channels and communication solutions are selected.
Book a free Strategy Call -
-
[ 03 ] WEEK
-
Educational Content
We explain the meaning of specific metrics and reports.
-
Our
PracticesPractical experience to achieve your business goals.
-
Tracking Ad Campaigns
Our specialists monitor metrics and performance.
Setup
We handle the technical work: creating all necessary advertising content, setting up campaigns, tracking, conducting analysis, and optimizing all processes.
Result:You'll receive fully prepared and configured advertising campaigns. We start immediately with profitable channels and don't waste client funds on tests.
Book a free Strategy Call -
-
[ 04 ] WEEK
-
Only the Essentials
We present the results of advertising campaigns in a simple and understandable format.
-
Actionable insights
We turn gathered insights into actions.
-
Strategy
UpdatesAs needed, we update the brand development strategy.
Grow
We've developed a process to foster your brand's growth. Our team identifies all opportunities and prioritizes tasks to ensure we only do meaningful work. We work in weekly sprints, providing weekly, monthly, and quarterly reports that inform you of the progress in executing your roadmap.
Result:You'll receive a detailed progress report that reflects all achieved results and the impact of the work done on brand development.
Book a free Strategy Call -
Traffic channels
Effective execution requires a clear action plan
Creating a multichannel interaction with customers through paid and organic channels
Each of these points is evaluated in terms of impact, cost, risks, and dependencies, and the roadmap is formulated to maximize synergy and align actions with available resources and budgets.
Free Strategy CallCustomers
Organic
Paid
Numbers
We're result driven
result
Great work starts with great ideas. A successful strategy takes into account the impact on your industry and your audience from research to media positioning. As competition grows a creative approach is key to getting your brand noticed and standing out amid the noise.
Free Strategy CallIndustries
We specialize
-
20 Cases
Clothing
Clothing
Clothing
We understand how important it is for you to attract more customers, increase sales, and efficiently scale your business. Our knowledge and expertise in this niche allow us to effectively optimize your time and budget avoiding failed experiments by implementing proven strategies right away. We also employ a multi-channel approach to marketing covering all popular traffic channels to your online store to maximize your potential in this competitive market.
-
13 Cases
Cosmetics
Cosmetics
Cosmetics
Our extensive experience in this field helps us better understand your audience: their tastes, beauty routines, and needs. We develop a tailored strategy that highlights your brand and makes it easier for buyers to find what they need. Our approach is aimed at attracting new customers, increasing sales, and developing your product.
-
27 Cases
Electronics
Electronics
Electronics
Our data & growth analysis team has accumulated significant experience over 9 years of working with online stores of electronic products. Thanks to the gathered data we have accurately identified where and how to improve website pages and we continue to update in a continuous cycle of optimization for our clients.
-
14 Cases
B2B
B2B
B2B
Our proven expertise in marketing for businesses (B2B) will help you grow your business. We attract and nurture potential clients at every stage ensuring an optimal balance between customer acquisition costs and utilizing our refined retargeting strategies.
-
17 Cases
Other
Other Niches
Other Niches
We only work with projects that interest us and where we are confident in the outcome. If your business belongs to another niche we are ready to consider your situation and create a unique marketing strategy. Our experts pay attention to every detail to ensure the success of your project, regardless of the field of activity.
Ready to discuss your project with us?
Thank you!
Your customer success manager will contact
you in the next 24 hours.
Our clients say
cases
Success stories shaped by our proven practices
Clothing
Meta Ads
Google Ads
Europe
July, 2024 — by today
Accessories
Online store of socks
Budget:
$3,525.92
Profit:
$44,529.57
ROAS:
1350%
Clothing
Meta Ads
Google Ads
Europe
July, 2024 — by today
Skin care
Online store of socks
Budget:
$4,565.92
Profit:
$44,929.57
ROAS:
1450%
Clothing
Meta Ads
Google Ads
Europe
June, 2024 — by today
Vintage Clothing
Business details A family-run business…
Budget:
$3,525.92
Profit:
$44,529.57
ROAS:
1350%
Clothing
Meta Ads
USA
June, 2024 — by today
Vintage Clothing
Business details A family-run business…
Budget:
$3,525.92
Profit:
$44,529.57
ROAS:
1350%
Reviews
Our partners
will tell you
better
about us
I want the same
Upwork average based on 146+ reviews. All chances are you’ll be impressed too.
-
Google Analytics Individual Qualification
-
Google Ads Search Certification
-
Google Ads Display Certification
-
Google Ads Video Certification
-
Google Ads Shopping Certification
-
Google Ads Measurement Certification
OUR TEAM
We've joined forces to turn bold ideas into reality
Career Hub
Dmytro
Blyznyuk
Blyznyuk
SEO
Dmytro Blyznyuk
SEO
The SEO wizard with an attitude as positive as his results. He turns SEO challenges into success stories with a smile.
Veronika
Vysotska
Vysotska
Head of PPC Team
Veronika Vysotska
Head of PPC Team
She's the positive force and Team leader of our PPC department. Every project she touches turns into a success, thanks to her skill and upbeat approach.
Roman
Kravets
Kravets
Co-founder & Head of growth
Roman Kravets
Co-founder & Head of growth
The thinker and planner leading us forward. As co-founder and head of growth of UM, his fresh ideas and constant drive for growth keep our team moving and thriving.
Victor
Terekhovskyi
Terekhovskyi
Сo-founder & COO
Victor Terekhovskyi
Сo-founder & COO
The team's cornerstone, always there to lift everyone towards success. As co-founder and COO of UM, his passion lies in keeping the team driven and eager for new achievements.
Dmytro
Zabolotnyi
Zabolotnyi
Senior Graphic Designer
Dmytro Zabolotnyi
Senior Graphic Designer
The guy who makes design more than just pretty – he makes it feel alive. Every project is a journey into turning great ideas into visually stunning realities.
Kate
Terekhovskaya
Terekhovskaya
Middle PPC Specialist
Kate Terekhovskaya
Middle PPC Specialist
She's the heart of our PPC team, always ready to lend her expertise and knowledge. Approachable and kind, she makes communication easy and effective.
Vladyslav
Chornenkyi
Chornenkyi
Senior PPC Specialist
Vladyslav Chornenkyi
Senior PPC Specialist
Kindness and support are his trademarks. He ensures every detail is perfect, bringing a high level of care and excellence to his PPC management work.
Yevhen
Subota
Subota
Team Lead SEO
Yevhen
Subota
Team Lead SEO
The brainpower behind our team, steering our SEO with unmatched wisdom. As a leader, he’s not just smart, he’s SEO-savvy, turning strategies into triumphs.
PRINCIPLES
Our
culture
9+ Years of Experience
in Digital Marketing
-
Honest, resilient, and sincere
Call shit - shit. Truthfulness is our creed. We openly share our thoughts and ideas, striving for improvement. We acknowledge our own mistakes, learn from them, and don't shift blame onto others.
-
Passion
It's important to us that you are passionate about your business and we are passionate about our craft. We always seek opportunities for growth and learning, striving for improvement. We also support new ideas and experiments even if they are risky. Without this there will be no magic.
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Care
We regularly communicate with each other to identify problems and needs in order to effectively address them. We've also created a repository of educational materials for personal and career growth.
-
Practice
With experience in over 160 projects particularly in the clothing, electronics, and cosmetics industries, we have honed our skills in understanding and developing businesses similar to yours. We are here to ensure your growth while maintaining simplicity and efficiency.
-
Justice
We have clear criteria for evaluating work which we discuss with the client. We ensure fair recognition and rewards for achievements and contributions.
-
Innovation through passion
We love what we do and we meticulously work on new ideas. Always ready to challenge the ordinary and create something extraordinary.
UM STORE
We donate and engage in charity work for Ukraine
@um.str
UM Store, patriotic clothes & candles
special offer
Ready
for the
next step?
Meet Veronika, Leader of the PPC Team. Feel free to next her and get all the you need.
ASK A QUESTION
FAQ
-
When will we see the first sales?
On average, we start seeing initial results after 2-3 weeks from the campaign launch and achieve positive ROAS within 1.5 - 2 months.
-
How do you measure the success of advertising campaigns?
We track the effectiveness of advertising campaigns at every stage of the funnel starting from engagement with advertising creatives (CTR) to analyzing website metrics (Engagement rate, Conversion rate).
-
How often will I receive reports on campaign results?
You will have access to real-time dashboards and weekly meetings to discuss reports on results.
-
What are the main differences between your agency and competitors?
We exclusively scale e-commerce projects by implementing a creative strategy through performance channels.
-
Does your agency have a minimum advertising budget to start?
Not less than $1000 to start.
-
How do you address low conversion rates on the website?
Over 9 years of experience, we've developed an understanding of what a website needs to achieve maximum conversion rates. Therefore, we provide each client with recommendations for improving their conversion rates.
-
Do you create creatives?
Yes, we have an in-house graphic design department and implement static, motion, and video creatives.
-
How soon will we launch the first campaigns?
On average, within 3 weeks after starting work.
-
Do you set up tracking on the website?
Yes, our technical specialists set up tracking for Google Analytics, Google Tag Manager, Facebook Conversion API, Pixel, and others.
-
What is your average ROAS?
On average, we achieve a 250% - 300% ROAS.
-
In which niches do you have experience?
We specialize in clothing, cosmetics, electronics, and B2B segments in e-commerce.
Ready to discuss your project with us?
Thank you!
Your customer success manager will contact
you in the next 24 hours.
Our clients say
Ask a question
Thank you!
Your customer success manager will contact
you in the next 24 hours.
Hey, UM Team 👋
Thank you!
Your customer success manager will contact
you in the next 24 hours.